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Case study · Web design

A wellness studio website built around healing and breath

Dr. Vinayana Jain — VinYoga · Web design & development · 3 weeks · 2026 · vinyogastudio.in ↗

VinYoga homepage hero showing a yoga practitioner in meditation
5
Pages live
4
SEO articles
3
Razorpay services
Live
vinyogastudio.in

The problem

Dr. Vinayana Jain runs VinYoga — a yoga and wellness practice rooted in healing, movement, and breath. Her practice was growing entirely through word-of-mouth and Instagram, but she had no proper home online: no place to send new students for pricing, no way to take payments without WhatsApp back-and-forth, and no SEO presence for the conditions she actually helps with (iron deficiency, B12, period support, fatigue).

The solution

A 5-page wellness website with the visual restraint of a luxury brand and the conversion mechanics of a working online store.

  • Home + 4 long-form articles — written for SEO around real conditions: iron deficiency & yoga, vitamin B12 & yoga, yoga during periods, prana energy for fatigue
  • Three Razorpay-integrated services — Custom Yogic Plan, Personal Sessions, and Workshops — each with a clean payment button that links straight to a hosted Razorpay page (no hardcoded prices on the website, so price changes don't need a redeploy)
  • "From the journal" section on the homepage previews each article with category, date, and a quote-style pull
  • Gallery + studio photography integrated naturally — not the usual stock-photo wellness website
  • Mobile-first with a luxury feel — serif headings, generous whitespace, gentle motion, never noisy
  • Google Analytics 4 + Microsoft Clarity wired up so Vinayana can see where her readers come from and which articles convert
  • Deployed to Netlify with a custom domain, HTTPS, and a one-drag redeploy flow she can do herself

The outcome

  • Site is live at vinyogastudio.in — launched, indexed, taking real bookings
  • Single source of truth for pricing — all rates live in Razorpay; the website always shows current pricing without an update
  • 4 long-form articles indexed for SEO — pulling in organic traffic for queries Indian women actually search
  • Vinayana credits Nexvia publicly on her Instagram launch post, calling it "the mastermind behind all my Tech creativity"

Walkthrough

Yoga class in session at VinYoga studio
Studio photographyReal teaching shots embedded throughout — earned credibility, not stock photos.
Yoga practitioner mid-pose
Practice imageryUsed in article hero sections and the "From the journal" cards.
Group yoga class
Class atmosphereConveys what an in-person session actually feels like.
Detailed yoga pose
Editorial detailTied to specific articles — iron deficiency, B12, periods, fatigue.

Tech stack

HTML5 CSS (custom) Vanilla JS Razorpay payment links Netlify hosting Google Analytics 4 Microsoft Clarity Custom domain (Hostinger DNS)

Need a website that takes payments and ranks on Google?

3-week build, fixed quote, Razorpay + analytics + SEO included.